DS Benbow

DS (Darren Sebastian) Benbow serves as Sr. Director of Marketing at HVG, where he leads the strategy and execution of how renters, investors, and broker/seller partners (RIBs) engage with the HVG brand across all digital and customer touchpoints. His responsibilities span customer acquisition, lead generation and attribution, conversion optimization, and the development of robust analytics frameworks that inform both marketing performance and broader business decisions. DS is also leading HVG’s marketing and customer-facing AI initiatives, driving innovation in areas such as workflow automation and data-driven decisioning.

Prior to HVG, DS spent six years at Zillow, where he held multiple senior marketing roles across the organization. Most notably, he led campaign strategy, planning, execution, and performance reporting for the Rentals division, with ownership of key marketing KPIs and executive-level business cadences.

DS earned his Bachelor of Science from Weber State University and his Master’s in Administration from Seattle Pacific University.

Outside of work, DS enjoys wine tasting, golfing, and exploring scenic drives—especially on winding roads.

Back to our team